Is Your Website a Trusted Member of Your Sales Team?

Is Your Website a Trusted Member of Your Sales Team?

Hello Everyone!

Recently, I have been thinking about websites and how a site should be working for you, the business owner. If a website is built with a strategy in mind, a professional website can become one of your most valuable sales assets. Just think... a website works for you twenty-four hours a day, 7 days a week. It never shows up late, it does exactly what you tell it to, and it never takes vactions! Does that sound good? The trick is... the implementation strategy! Just like our sales rep scenario... a website can behave like a bad sales person. Do customers receive the proper assistance? Do they get return calls? Do they engage with your website and turn a casual visit into a qualified lead? These questions can all be answered "yes" when a project has all the required components. These components go beyond the website aspect and can include the following:
  • Website
  • Focused landing pages
  • Email marketing
  • CRM Integration
  • Custom forms
  • Social media
To have an online sales representative working for you takes time, effort, and a solid plan. The goal is... lead generation. The plan is more than just a website. It is knowing how to take all the pieces of the puzzle and fit them together so that qualified leads find their way into the your CRM system and the inboxes of your sales team.

Please contact us if there are any questions!


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