This is a brief post about a few marketing automation projects I have been involved with in the past few months. Two different web projects...
WYSIWYG is short for, What You See Is What You Get. This term usually applies to text editors found in many applications today. With a WYSIWYG editor, a person should not have to know any HTML code to produce a web page which has text formatting. For example, HTML authors use tags to bold text. A person using a WYSIWYG editor just highlights the text and applies the bold attribute. The editor adds the HTML code behind the scenes.