This is a term you may hear in a variety of contexts. Basically, Social Media Strategy refers to how an individual, company, or organization uses a variety of publishing services on the internet to communicate with their target audience. For example, an individual may use Twitter to follow their friends and family. A company may use Twitter to engage with a huge audience and to drive traffic from their Twitter account, back to their website, and into a lead nurturing campaign. Two different uses for the same service.

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Marketing Automation and Drupal 7
This is a brief post about a few marketing automation projects I have been involved with in the past few months.  Two different web projects...

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Hello and welcome to ProMediaPublishing.com!  This is a place where we discuss the ins and outs of building online marketing assets.  We share tools, resources, and tips and tricks to help move your project forward and to help grow your business.  Thanks for stopping by and fee free to contact us if there are any questions.